417 lines
14 KiB
TypeScript
417 lines
14 KiB
TypeScript
"use client";
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import { useEffect, useMemo, useState } from "react";
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import { useQuery } from "convex/react";
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import {
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Activity,
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BarChart3,
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CheckCircle2,
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Filter,
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MailCheck,
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MousePointerClick,
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SearchCheck,
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ShieldCheck,
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TrendingUp,
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type LucideIcon,
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} from "lucide-react";
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import { api } from "@/convex/_generated/api";
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import { Card, CardContent, CardDescription, CardHeader, CardTitle } from "@/components/ui/card";
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import { Skeleton } from "@/components/ui/skeleton";
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import { cn } from "@/lib/utils";
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const metricLabels: Record<string, string> = {
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foundLeads: "Gefundene Leads",
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leadsWithContact: "Mit Kontakt",
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missingContact: "Kontakt fehlt",
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auditsCreated: "Audits erstellt",
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approvalsOpen: "Freigaben offen",
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emailsSent: "E-Mails gesendet",
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followUpsPlanned: "Follow-ups geplant",
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followUpsSent: "Follow-ups gesendet",
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responses: "Antworten",
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conversations: "Gespräche",
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offers: "Angebote",
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wins: "Gewonnen",
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losses: "Verloren",
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skippedDuplicates: "Duplikate übersprungen",
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skippedBlacklisted: "Sperrliste übersprungen",
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rybbitAuditOpens: "Audit-Öffnungen",
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rybbitCtaClicks: "CTA-Klicks",
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};
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type MetricKey = keyof typeof metricLabels;
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const heroMetrics: Array<{
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key: MetricKey;
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note: string;
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icon: LucideIcon;
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surface: string;
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}> = [
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{
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key: "approvalsOpen",
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note: "Wartet auf manuelle Prüfung",
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icon: ShieldCheck,
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surface: "review-surface",
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},
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{
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key: "auditsCreated",
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note: "Belege im System",
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icon: SearchCheck,
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surface: "evidence-surface",
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},
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{
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key: "foundLeads",
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note: "Aus Kampagnenläufen",
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icon: BarChart3,
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surface: "safe-surface",
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},
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{
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key: "leadsWithContact",
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note: "E-Mail oder Telefon vorhanden",
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icon: CheckCircle2,
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surface: "bg-muted text-muted-foreground",
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},
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];
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const metricGroups: Array<{
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title: string;
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description: string;
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icon: LucideIcon;
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keys: MetricKey[];
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}> = [
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{
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title: "Kontaktlage",
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description: "Lead-Qualität und fehlende Kontaktwege.",
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icon: SearchCheck,
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keys: ["missingContact", "skippedBlacklisted", "skippedDuplicates"],
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},
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{
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title: "Outreach",
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description: "Freigaben, Versand und geplante nächste Schritte.",
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icon: MailCheck,
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keys: ["emailsSent", "followUpsPlanned", "followUpsSent"],
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},
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{
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title: "Pipeline",
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description: "Antworten, Gespräche, Angebote und Abschlüsse.",
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icon: TrendingUp,
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keys: ["responses", "conversations", "offers", "wins", "losses"],
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},
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];
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export function AnalyticsDashboard() {
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const dashboard = useQuery(api.campaignMetrics.getDashboard, { limit: 20 });
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const [rybbitData, setRybbitData] = useState<{
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auditOpens: number;
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ctaClicks: number;
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outboundClicks: number;
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byPath?: Record<string, {
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auditOpens: number;
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ctaClicks: number;
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outboundClicks: number;
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}>;
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} | null>(null);
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const [rybbitError, setRybbitError] = useState<string | null>(null);
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const rybbitGroups = useMemo(() => {
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if (!dashboard || !rybbitData?.byPath) {
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return [];
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}
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const grouped = new Map<string, { label: string; auditOpens: number; ctaClicks: number }>();
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for (const segment of dashboard.auditSegments) {
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const metrics = rybbitData.byPath[segment.path];
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if (!metrics) {
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continue;
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}
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for (const [kind, label] of [
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["Kampagne", segment.campaignName],
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["Nische", segment.niche],
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["Region", segment.region],
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] as const) {
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const key = `${kind}:${label}`;
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const current = grouped.get(key) ?? {
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label: `${kind}: ${label}`,
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auditOpens: 0,
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ctaClicks: 0,
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};
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current.auditOpens += metrics.auditOpens;
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current.ctaClicks += metrics.ctaClicks;
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grouped.set(key, current);
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}
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}
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return [...grouped.values()].slice(0, 8);
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}, [dashboard, rybbitData]);
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useEffect(() => {
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let isMounted = true;
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fetch("/api/internal/rybbit/campaign")
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.then(async (response) => {
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const payload = await response.json();
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if (!isMounted) {
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return;
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}
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if (!payload.ok) {
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setRybbitError("Rybbit-Daten konnten nicht geladen werden.");
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}
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setRybbitData(payload.data ?? null);
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})
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.catch(() => {
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if (isMounted) {
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setRybbitError("Rybbit-Daten konnten nicht geladen werden.");
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}
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});
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return () => {
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isMounted = false;
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};
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}, []);
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if (dashboard === undefined) {
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return (
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<section className="space-y-4">
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<Skeleton className="h-32 rounded-lg" />
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<Skeleton className="h-80 rounded-lg" />
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</section>
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);
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}
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const metricValue = (key: MetricKey) => dashboard.metrics[key] ?? 0;
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return (
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<section className="space-y-4">
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<header className="agency-panel flex flex-col gap-3 p-4 lg:flex-row lg:items-end lg:justify-between">
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<div>
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<p className="agency-kicker">Kampagnen-Reporting</p>
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<h1 className="mt-2 font-heading text-3xl font-semibold tracking-normal">
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Analytics
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</h1>
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<p className="mt-2 max-w-2xl text-sm leading-6 text-muted-foreground">
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Funnel-Signale, Freigaben und Tracking bleiben zusammen sichtbar,
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ohne die operative Prüfung aus dem Blick zu verlieren.
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</p>
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</div>
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<div className="rounded-md border border-border/75 bg-background/65 px-3 py-2 text-sm">
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<p className="font-semibold">{dashboard.filters.campaigns.length} Kampagnen</p>
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<p className="text-xs text-muted-foreground">
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{dashboard.filters.niches.length} Nischen · {dashboard.filters.postalCodes.length} PLZ
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</p>
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</div>
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</header>
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<div className="agency-panel p-4">
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<div className="flex flex-col gap-3 lg:flex-row lg:items-center lg:justify-between">
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<div>
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<p className="inline-flex items-center gap-2 text-sm font-semibold">
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<Filter className="size-4 text-primary" />
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Filter
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</p>
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<p className="mt-1 text-sm text-muted-foreground">
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Kampagne, Nische, PLZ, Radius, Priorität, Status und Zeitraum.
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</p>
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</div>
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<div className="flex flex-wrap gap-2 text-xs font-semibold text-muted-foreground">
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<span className="rounded-md bg-muted/65 px-2.5 py-1">
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Radius: Kampagnenradius
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</span>
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<span className="rounded-md bg-muted/65 px-2.5 py-1">
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Priorität: Hoch/Mittel/Niedrig
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</span>
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<span className="rounded-md bg-muted/65 px-2.5 py-1">
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Status: Funnel-Status
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</span>
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<span className="rounded-md bg-muted/65 px-2.5 py-1">
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Zeitraum: Erstellungsdatum
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</span>
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</div>
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</div>
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</div>
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<section className="agency-panel p-4" aria-labelledby="analytics-kpi-heading">
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<div className="flex flex-col gap-1 sm:flex-row sm:items-end sm:justify-between">
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<div>
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<p className="agency-kicker">Funnel Snapshot</p>
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<h2
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className="mt-1 font-heading text-xl font-semibold tracking-normal"
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id="analytics-kpi-heading"
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>
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Operative Kennzahlen
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</h2>
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</div>
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<p className="text-sm text-muted-foreground">
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Live aus Convex, Tracking bei Bedarf aus Rybbit.
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</p>
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</div>
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<div className="mt-4 grid gap-3 sm:grid-cols-2 xl:grid-cols-4">
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{heroMetrics.map((metric) => {
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const Icon = metric.icon;
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return (
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<div
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className="rounded-md border border-border/75 bg-background/65 p-3"
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key={metric.key}
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>
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<div className="flex items-start justify-between gap-3">
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<div>
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<p className="text-sm font-medium text-muted-foreground">
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{metricLabels[metric.key]}
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</p>
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<p className="mt-2 text-3xl font-semibold">
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{metricValue(metric.key)}
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</p>
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</div>
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<span
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className={cn(
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"flex size-9 shrink-0 items-center justify-center rounded-md",
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metric.surface,
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)}
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>
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<Icon className="size-4" />
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</span>
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</div>
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<p className="mt-2 text-xs text-muted-foreground">{metric.note}</p>
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</div>
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);
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})}
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</div>
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<div className="mt-3 grid gap-3 xl:grid-cols-3">
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{metricGroups.map((group) => {
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const Icon = group.icon;
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return (
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<section
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className="rounded-md border border-border/75 bg-card/45 p-3"
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key={group.title}
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aria-labelledby={`${group.title}-analytics-heading`}
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>
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<div className="flex items-start gap-3">
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<span className="flex size-9 shrink-0 items-center justify-center rounded-md bg-muted text-muted-foreground">
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<Icon className="size-4" />
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</span>
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<div>
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<h3
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className="text-sm font-semibold"
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id={`${group.title}-analytics-heading`}
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>
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{group.title}
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</h3>
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<p className="mt-1 text-xs leading-5 text-muted-foreground">
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{group.description}
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</p>
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</div>
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</div>
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<div className="mt-3 grid gap-2">
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{group.keys.map((key) => (
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<div
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className="flex items-center justify-between gap-3 rounded-md bg-background/70 px-3 py-2 text-sm"
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key={key}
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>
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<span className="text-muted-foreground">{metricLabels[key]}</span>
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<span className="font-semibold">{metricValue(key)}</span>
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</div>
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))}
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</div>
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</section>
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);
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})}
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</div>
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</section>
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<div className="grid gap-4 lg:grid-cols-[minmax(0,1fr)_minmax(20rem,0.72fr)]">
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<Card className="agency-panel">
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<CardHeader>
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<CardTitle className="inline-flex items-center gap-2">
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<Activity className="size-5 text-primary" />
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Run-Details
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</CardTitle>
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<CardDescription>
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Neue Leads, übersprungene Duplikate, Sperrliste, Fehler und erzeugte Audits.
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</CardDescription>
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</CardHeader>
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<CardContent className="grid gap-2 text-sm">
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{dashboard.runs.length === 0 ? (
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<p className="rounded-md border border-dashed border-border/80 bg-background/60 p-4 text-muted-foreground">
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Noch keine Kampagnenläufe.
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</p>
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) : (
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dashboard.runs.map((run) => (
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<div className="rounded-md border border-border/75 bg-background/65 p-3" key={run.id}>
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<div className="flex flex-wrap justify-between gap-2">
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<p className="font-medium">{run.status}</p>
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<p className="text-muted-foreground">
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Leads {run.newLeads} · Audits {run.auditsGenerated} · Fehler {run.errors}
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</p>
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</div>
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{run.errorSummary ? (
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<p className="mt-1 text-xs text-destructive">{run.errorSummary}</p>
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) : null}
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</div>
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))
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)}
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</CardContent>
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</Card>
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<Card className="agency-panel">
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<CardHeader>
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<CardTitle className="inline-flex items-center gap-2">
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<MousePointerClick className="size-5 text-primary" />
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Rybbit
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</CardTitle>
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<CardDescription>
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Audit-Öffnungen und CTA-Aktivität werden bei Bedarf aus der Rybbit API geladen.
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</CardDescription>
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</CardHeader>
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<CardContent className="space-y-3 text-sm text-muted-foreground">
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{rybbitError ? (
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<p className="rounded-md bg-[var(--danger-soft)] p-3 text-destructive">
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{rybbitError}
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</p>
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) : (
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<p className="rounded-md bg-muted/55 p-3">
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Rybbit-Daten konnten nicht geladen werden, wenn API-URL, Site-ID oder API-Key fehlen.
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</p>
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)}
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<div className="grid gap-2 sm:grid-cols-3 lg:grid-cols-1 2xl:grid-cols-3">
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<div className="rounded-md bg-background/70 p-3">
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<p className="text-xs">Audit-Öffnungen</p>
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<p className="mt-1 text-xl font-semibold text-foreground">
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{rybbitData?.auditOpens ?? dashboard.metrics.rybbitAuditOpens}
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</p>
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</div>
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<div className="rounded-md bg-background/70 p-3">
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<p className="text-xs">CTA-Klicks</p>
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<p className="mt-1 text-xl font-semibold text-foreground">
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{rybbitData?.ctaClicks ?? dashboard.metrics.rybbitCtaClicks}
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</p>
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</div>
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<div className="rounded-md bg-background/70 p-3">
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<p className="text-xs">Website-Link-Klicks</p>
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<p className="mt-1 text-xl font-semibold text-foreground">
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{rybbitData?.outboundClicks ?? 0}
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</p>
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</div>
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</div>
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{rybbitGroups.length > 0 ? (
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<div className="space-y-1 pt-2">
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{rybbitGroups.map((group) => (
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<p key={group.label}>
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{group.label}: {group.auditOpens} Öffnungen · {group.ctaClicks} CTA
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</p>
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))}
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</div>
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) : null}
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<p className="text-xs">
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Public-Audit Tracking läuft nur auf veröffentlichten Audit-Seiten.
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</p>
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</CardContent>
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</Card>
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</div>
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</section>
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);
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}
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