feat: build dashboard lead funnel

lib/dashboard-model.ts

@@ -29,6 +29,257 @@ export type ReviewQueueItem = {
   detail: string;
 };
 
+export type LeadPriority = "high" | "medium" | "low" | "defer";
+
+export type LeadContactStatus =
+  | "new"
+  | "missing_contact"
+  | "audit_ready"
+  | "outreach_ready"
+  | "contacted"
+  | "replied"
+  | "do_not_contact";
+
+export type LeadBlacklistStatus = "clear" | "blocked";
+
+export type OutreachApprovalStatus = "draft" | "approved" | "rejected";
+export type OutreachSendStatus = "not_sent" | "queued" | "sent" | "failed";
+export type OutreachResponseStatus =
+  | "none"
+  | "manual_reply_recorded"
+  | "no_interest"
+  | "follow_up_needed";
+export type OutreachSalesStatus =
+  | "follow_up_planned"
+  | "follow_up_sent"
+  | "reply_received"
+  | "not_interested"
+  | "later"
+  | "meeting_scheduled"
+  | "proposal_requested"
+  | "proposal_sent"
+  | "won"
+  | "lost"
+  | "do_not_pursue";
+
+export type LeadFunnelStageId =
+  | "missing_contact"
+  | "audit_ready"
+  | "review_open"
+  | "contacted"
+  | "follow_up"
+  | "deferred";
+
+export type LeadFunnelStage = {
+  id: LeadFunnelStageId;
+  title: string;
+  description: string;
+};
+
+export type LeadFunnelOutreach = {
+  approvalStatus?: OutreachApprovalStatus | null;
+  sendStatus?: OutreachSendStatus | null;
+  responseStatus?: OutreachResponseStatus | null;
+  salesStatus?: OutreachSalesStatus | null;
+};
+
+export type LeadFunnelInput = {
+  id: string;
+  companyName: string;
+  niche?: string | null;
+  address?: string | null;
+  city?: string | null;
+  postalCode?: string | null;
+  priority: LeadPriority;
+  contactStatus: LeadContactStatus;
+  blacklistStatus: LeadBlacklistStatus;
+  email?: string | null;
+  phone?: string | null;
+  contactPerson?: string | null;
+  websiteDomain?: string | null;
+  outreach?: LeadFunnelOutreach | null;
+};
+
+export type LeadFunnelCard = {
+  id: string;
+  stageId: LeadFunnelStageId;
+  company: string;
+  niche: string;
+  location: string;
+  priorityLabel: string;
+  contactStatusLabel: string;
+  nextAction: string;
+  websiteDomain?: string | null;
+  contactDetail: string;
+};
+
+export type LeadFunnelGroup = {
+  stage: LeadFunnelStage;
+  cards: LeadFunnelCard[];
+};
+
+export const leadFunnelStages: LeadFunnelStage[] = [
+  {
+    id: "missing_contact",
+    title: "Kontakt fehlt",
+    description: "Leads ohne belastbare E-Mail oder Telefonnummer.",
+  },
+  {
+    id: "audit_ready",
+    title: "Audit bereit",
+    description: "Analyse ist vorbereitet und braucht Einordnung.",
+  },
+  {
+    id: "review_open",
+    title: "Freigabe offen",
+    description: "Kontaktstrategie, Audit-Link oder Text warten auf Review.",
+  },
+  {
+    id: "contacted",
+    title: "Kontaktiert",
+    description: "Erstkontakt ist erfolgt; Antwort wird manuell gepflegt.",
+  },
+  {
+    id: "follow_up",
+    title: "Follow-up",
+    description: "Respektvolle Wiedervorlage ohne automatischen Versand.",
+  },
+  {
+    id: "deferred",
+    title: "Zurückgestellt",
+    description: "Nicht jetzt kontaktieren oder bewusst pausieren.",
+  },
+];
+
+const priorityLabels: Record<LeadPriority, string> = {
+  high: "Hoch",
+  medium: "Mittel",
+  low: "Niedrig",
+  defer: "Zurückstellen",
+};
+
+const contactStatusLabels: Record<LeadContactStatus, string> = {
+  new: "Neu",
+  missing_contact: "Kontakt fehlt",
+  audit_ready: "Audit bereit",
+  outreach_ready: "Freigabe offen",
+  contacted: "Kontaktiert",
+  replied: "Antwort erfasst",
+  do_not_contact: "Nicht kontaktieren",
+};
+
+export function toLeadFunnelCard(lead: LeadFunnelInput): LeadFunnelCard {
+  return {
+    id: lead.id,
+    stageId: getLeadFunnelStageId(lead),
+    company: lead.companyName,
+    niche: lead.niche ?? "Nische offen",
+    location: formatLeadLocation(lead),
+    priorityLabel: priorityLabels[lead.priority],
+    contactStatusLabel: contactStatusLabels[lead.contactStatus],
+    nextAction: getLeadNextAction(lead),
+    websiteDomain: lead.websiteDomain,
+    contactDetail: formatContactDetail(lead),
+  };
+}
+
+export function groupLeadFunnelCards(
+  leads: LeadFunnelInput[],
+): LeadFunnelGroup[] {
+  const cards = leads.map(toLeadFunnelCard);
+
+  return leadFunnelStages.map((stage) => ({
+    stage,
+    cards: cards.filter((card) => card.stageId === stage.id),
+  }));
+}
+
+function getLeadFunnelStageId(lead: LeadFunnelInput): LeadFunnelStageId {
+  if (
+    lead.blacklistStatus === "blocked" ||
+    lead.priority === "defer" ||
+    lead.contactStatus === "do_not_contact"
+  ) {
+    return "deferred";
+  }
+
+  if (lead.outreach?.responseStatus === "follow_up_needed") {
+    return "follow_up";
+  }
+
+  if (
+    lead.outreach?.salesStatus === "follow_up_planned" &&
+    lead.outreach.sendStatus === "sent"
+  ) {
+    return "follow_up";
+  }
+
+  if (
+    lead.contactStatus === "contacted" ||
+    lead.contactStatus === "replied" ||
+    lead.outreach?.sendStatus === "sent"
+  ) {
+    return "contacted";
+  }
+
+  if (
+    lead.contactStatus === "outreach_ready" ||
+    lead.outreach?.approvalStatus === "draft"
+  ) {
+    return "review_open";
+  }
+
+  if (lead.contactStatus === "audit_ready") {
+    return "audit_ready";
+  }
+
+  return "missing_contact";
+}
+
+function getLeadNextAction(lead: LeadFunnelInput): string {
+  const stageId = getLeadFunnelStageId(lead);
+
+  if (stageId === "deferred") {
+    return "Zurückstellung prüfen";
+  }
+
+  if (stageId === "follow_up") {
+    return "Follow-up manuell prüfen";
+  }
+
+  if (stageId === "contacted") {
+    return "Antwortstatus nachtragen";
+  }
+
+  if (stageId === "review_open") {
+    return "Freigabe im Review öffnen";
+  }
+
+  if (stageId === "audit_ready") {
+    return "Audit prüfen";
+  }
+
+  return "Kontaktquelle recherchieren";
+}
+
+function formatLeadLocation(lead: LeadFunnelInput): string {
+  if (lead.postalCode && lead.city) {
+    return `${lead.postalCode} ${lead.city}`;
+  }
+
+  return lead.city ?? lead.postalCode ?? lead.address ?? "Ort offen";
+}
+
+function formatContactDetail(lead: LeadFunnelInput): string {
+  const details = [lead.email, lead.phone].filter(Boolean);
+
+  if (details.length > 0) {
+    return details.join(" · ");
+  }
+
+  return "Keine Kontaktdaten";
+}
+
 export const pipelineStages: PipelineStage[] = [
   {
     title: "Kampagnen",
@@ -46,9 +297,9 @@ export const pipelineStages: PipelineStage[] = [
   },
   {
     title: "Audit-Freigabe",
-    description: "Interne Audits warten auf manuelle Pruefung.",
+    description: "Interne Audits warten auf manuelle Prüfung.",
     count: 6,
-    meta: "2 Seiten bereit zur Veroeffentlichung",
+    meta: "2 Seiten bereit zur Veröffentlichung",
     icon: ShieldCheck,
   },
   {
@@ -67,7 +318,7 @@ export const dashboardKpis: DashboardKpi[] = [
     detail: "aus 3 aktiven Kampagnen",
   },
   {
-    label: "Audit-Entwuerfe",
+    label: "Audit-Entwürfe",
     value: "6",
     detail: "manuelle Freigabe offen",
   },

lib/dashboard-navigation.ts

@@ -17,12 +17,12 @@ export type DashboardNavigationItem = {
 };
 
 export const dashboardNavigation: DashboardNavigationItem[] = [
-  { label: "Dashboard", href: "/dashboard", icon: LayoutDashboard },
-  { label: "Campaigns", href: "/dashboard/campaigns", icon: MapPinned },
+  { label: "Übersicht", href: "/dashboard", icon: LayoutDashboard },
+  { label: "Kampagnen", href: "/dashboard/campaigns", icon: MapPinned },
   { label: "Leads", href: "/dashboard/leads", icon: UsersRound },
   { label: "Audits", href: "/dashboard/audits", icon: FileSearch },
-  { label: "Outreach", href: "/dashboard/outreach", icon: MailCheck },
+  { label: "Review", href: "/dashboard/outreach", icon: MailCheck },
   { label: "Analytics", href: "/dashboard/analytics", icon: BarChart3 },
-  { label: "Blacklist", href: "/dashboard/blacklist", icon: OctagonMinus },
-  { label: "Settings", href: "/dashboard/settings", icon: Settings },
+  { label: "Sperrliste", href: "/dashboard/blacklist", icon: OctagonMinus },
+  { label: "Einstellungen", href: "/dashboard/settings", icon: Settings },
 ];